Motorola’s CEO Dennis Woodside confirmed the Motorola X Smartphone at AllThingsD’s D11 conference. It will be the first Smartphone to be assembled in the US in a facility outside Fort Worth, Texas. The same facility was used by Nokia to manufacture its phones. Dennis also revealed that the Smartphone will be called Moto X and will be released in October with an OLED display.
Motorola later released a press release refuting Woodside adding that it will get a summer release. Woodside also indicated that the handset will launch with most of the major US retailers. He also added that Motorola has learned from its mistakes and has followed Google’s CEO Larry Page’s advice for the device to “take it back to the roots of innovation.”
Moto X is going to be the company’s flagship device for this year and will compete with Galaxy S4, upcoming iPhone and Nokia Lumia 92x series. Motorola is developing a whole range of devices and Smartphones which will launch between now and October, thus expanding its range and customer base. Woodside also added that Motorola is lowering its focus on tablets and shifting it to Smartphones. He also added that Motorola will focus on the Americas, which was also evident from the company leaving countries like India etc. from Asia.
An excerpt from his interview explains the reasons for domestic assembly of Moto X:
We’re not talking about just a handful of units either — available this summer, every Moto X sold in the USA will be assembled in Fort Worth, Texas, making it the first Smartphone ever assembled domestically. There were a few reasons why we decided to do this. There are several business advantages to having our Illinois and California-based designers and engineers much closer to our factory. For instance, we’ll be able to iterate on the design much faster, create a leaner supply chain, respond much more quickly to purchasing trends and demands, and deliver devices to people here much more quickly. And as a part of Google we’re being encouraged to take big bets on things that make a difference.
A number of rumors detailing Moto X’s specifications previously added that it will come with an 4.7 inch Full HD display and will be powered by an Android 5.0 Key Lime Pie, which is not expected to be the case now that rumors put the next version of Android to be 4.3 Jelly Bean. Stay tuned for more news and revealing of the official specifications for Moto X and follow us on Twitter, Google+ and Facebook for more news related to gadgets and tablets.