Mobile technology is becoming a huge part of the way we use the internet today. Smart phones such as the Apple iPhone have made mobile internet usage triple between 2009 and 2010. These figures are according to the latest report from Cisco. And it doesn’t stop there – mobile internet usage is expected to continuing growing, with a predicted increase by a factor of 26 in 2015! So making websites and businesses blogs more mobile friendly is something that all companies need to look into in 2011.
But it’s not just consumers who are spending more time on their mobiles. Business owners can now blog on the go, keeping their customers up to date with the latest, freshest content, straight from their mobile device.
Blogging is important for businesses that are looking to improve their website SEO and mobile blogging can make the task so much easier. Here are some of the best blogging apps available on the iPhone:
This app allows you to log into your Typepad account wherever you are. There are three on the go options for business bloggers; post creation, adding a photo or taking a photo.
You will be able to access your post categories (and add more) just like you can on your desktop computer screen. Unfortunately, when it comes to formatting or inserting links, you will need to hand code the HTML.
WordPress is one of the most popular blogging platforms available on the internet today. Now with many host providers offering a simple one-click WordPress installation, it’s easier than ever to set up and maintain an active business blog. WordPress has given many small businesses a great opportunity of adding content to their website in the most natural way for SEO. This app works very much like a desktop WordPress account. Again, there is no WYSIWYG editor so hand-coding is necessary.
This is the only blogging app which isn’t free. However, it allows you to upload fresh content to a range of blogging platforms including WP, Typepad, Movable Type, ExpressionEngine, Xanga and more.
There’s also a great feature to automatically add links, so you won’t need to hand code every time you want to work on your internal link building.
These iPhone apps are excellent as you can now add fantastic SEO content to your website on the go. When it comes to making your website appealing to both web users and search engines, a business blog is an effective (and mostly free) way of doing so.
Source: Cisco.co.uk and Macworld.com
Ed Yates works as a senior SEM and linkbuilder at The WebMarketing Group – an SEO company in the UK. They also have their own informative SEO blog which covers all areas of internet marketing, SEO and social media. Visit www.webmarketinggroup.co.uk WebMarketing Group to see what else they have to say about search engine optimisation.