Barberly vs Lumidara
| Barberly | Lumidara | |
|---|---|---|
| Free plan | No | No |
| Free trial | Yes | Yes |
| Paid from | $9/mo | $10/mo |
| Open source | No | No |
| Platforms | Android, iOS, macOS, Web, Windows | Web |
| Free plan | No | Yes |
| Paid from | 9 /mo | 10 /mo |
| Booking integration | Yes | Yes |
| SMS campaigns | Yes | Yes |
| Email campaigns | Yes | Yes |
| Campaign automation | basic | basic |
| Client segmentation | Yes | — |
| Loyalty tools | Yes | Yes |
Both are listed in Best Salon Marketing Software. On The Geeks Club, Barberly scores higher on our published basis.