Overview

Quizzes, forms, popups, landing pages, surveys, product recommendations, upsells, cross-sells and embedded calls to action all sit within one platform. That range can replace a patchwork of campaign tools for teams managing multiple conversion paths; businesses focused on a single, narrow campaign type may not need such a broad funnel toolkit. ConvertFlow says it powers more than 200,000 funnels for over 10,000 brands.

Key features

Campaigns and targeting

A visual editor and Remix AI support campaign creation. The company says Remix AI generates and optimizes funnels using knowledge from more than 200,000 experiments across thousands of brands. Targeting can draw on quiz answers, cart activity, visit history, custom fields and CRM contact segments, making the platform useful when campaigns need to react to both visitor behavior and customer data.

Integrations span marketing, ecommerce, CRM, analytics and automation tools, alongside Zapier, Segment, custom webhooks and a JavaScript API. That breadth matters to teams connecting campaigns to existing systems, but integrations require a paid plan. Landing pages can be published to Shopify pages with one click or hosted on a custom domain with HTTPS.

Testing, performance and security

Testing includes A/B, multivariate and round-robin split tests, AI-generated split tests and scheduled experiments. These options suit teams running structured optimization; the Pro plan is where funnel A/B split-testing appears among the stated plan inclusions. ConvertFlow also includes experiment workflows and funnel diagnostics.

The tracking script is 10–20 KB, loads asynchronously and is cached and served through a global CDN. ConvertFlow says it hashes account passwords and uses measures to protect customer and consumer data from loss, misuse and unauthorized access. Enterprise plans can enable SOC 2 reports, SSO/SAML and data compliance controls.

Pricing

ConvertFlow uses a freemium model, with a free plan and a free trial. The stated paid starting price is $25/mo (annual). The plan prices below are shown as annual prices; the published figures do not clarify the billing amount beyond describing an annual discount.

Plan	Price	What it includes	Who it suits
Free	0.00 USD per free	5 funnel campaigns, previews and testing; integrations require a paid plan.	Useful for trying campaign creation and testing, but not for workflows dependent on connected services.
Personal	25.00 USD per year	Up to 10k monthly funnel views, 10 funnel campaigns, 400+ templates and 1 domain per site.	A modest campaign volume and one domain make it the entry point for a small operation; the view and campaign caps constrain expansion.
Prime	83.00 USD per year	Up to 30k monthly funnel views, 25 funnel campaigns, CRM and SMS integrations, Zapier and custom webhooks.	Better suited to teams needing connected marketing workflows and more campaigns than Personal allows.
Pro	250.00 USD per year	Up to 100k monthly funnel views, funnel A/B split-testing, conditional logic and products, identity resolution and targeting.	Fits teams with higher traffic and a need for deeper targeting and funnel experiments.
Plus	833.00 USD per year	Up to 1M monthly funnel views, a dedicated account manager, funnel accelerator and monthly optimization meetings.	Designed for high-volume teams that can make use of dedicated support and recurring optimization.

The step-up in view allowances—from 10k on Personal to 1M on Plus—makes traffic a central plan-choice factor. Paid plans include campaign-launch and split-testing assistance; higher tiers add onboarding, private Slack, dedicated account management and optimization meetings.

Platforms

ConvertFlow supports web and API, with platform support also described as web and mobile. This suits teams working across web campaigns and integrations, though the product’s stated publishing detail centers on Shopify pages and custom-domain landing pages.

Who it's for

Entrepreneurs, marketing professionals, agencies, ecommerce brands and lead-generation teams are the clearest fit. ConvertFlow is particularly compelling where one team needs varied campaign formats, behavior-based targeting and experimentation in a shared platform. A business that needs integrations while remaining on a free plan, or that will quickly outgrow its campaign or view allowance, should weigh the paid tiers before committing.

Pros and cons

Pros: A wide campaign toolkit combines lead capture, ecommerce offers and landing pages rather than centering on one format.
Pros: Targeting can use both behavioral signals and CRM contact segments, while testing covers several experiment types.
Pros: Shopify publishing, custom-domain hosting with HTTPS and broad integration options support varied campaign operations.
Cons: The free plan excludes integrations, limiting its usefulness for teams that need campaigns connected to other systems.
Cons: Paid plans cap monthly views and campaign counts, so growing activity may require a higher tier.
Cons: Advanced enterprise controls such as SOC 2 reports and SSO/SAML are enterprise-plan options, not a baseline security inclusion.

Alternatives

For popup-focused tools, compare Popup Software, Pop-Up Builder Software and Lead Capture Software; for broader funnel or conversion work, see Sales Funnel Builders, Lead Generation Software and Conversion Rate Optimization Software.

BDOW! is worth considering for a free, form-led popup setup: its free plan includes email opt-in forms, visitor targeting and analytics, with limits of 1 site, 100 conversions and 500 emails per month. FireBox may suit teams wanting a self-hosted option, with a free plan offering unlimited websites and campaigns plus MailChimp integration and page and URL targeting. POWR Popup is a simpler free popup alternative with five popup elements and 25 monthly submissions. Adoric offers a web-based freemium alternative with a free plan and trial; its paid Basic plan is $100.00 USD per month and includes 300,000 pageviews, three domains and email support. Getsitecontrol may be preferable for widget campaigns: its free plan includes 10,000 monthly widget views and unlimited contacts. Icegram Engage is another self-hosted option, with a free Starter plan covering one site, popups, action bars, toasts, messengers and basic targeting rules. OptiMonk provides a web and API alternative with a free plan for 10,000 monthly pageviews, 1,000 AI credits and one domain, but no free trial. Popupsmart has a free plan limited to 5K monthly pageviews, one website, one live popup and a 100-email monthly quota.

Verdict

ConvertFlow is a strong choice for marketers and ecommerce teams that need multiple campaign formats, flexible targeting and structured experimentation in one funnel platform. Its main advantage is that breadth; its main drawback is the need to move to paid tiers for integrations and to scale past campaign and view caps. Choose it when those combined workflows matter, and look elsewhere if a focused popup tool or a free plan with integrations better matches the job.

	Cognito Forms	ConvertFlow
Free plan	No	Yes
Free trial	No	Yes
Paid from	—	$2.08/mo
Open source	No	No
Platforms	Web	api, Web
Free plan	Yes	Yes
Paid from	19 /mo	25 /mo

Cognito Forms vs ConvertFlow

Cognito Forms

ConvertFlow