Overview

Loga brings CRM and loyalty functions together with an online store, booking, and customer insights. Businesses can create electronic membership cards, while customers earn points on purchases, track progress on mobile devices, and collect points by scanning a QR code. This combination is useful for merchants who want loyalty to support a broader customer relationship, rather than operate as a standalone points scheme.

Promotions can be sent by push notification without extra charges. That gives businesses a direct campaign option without an added notification fee, though the plan's reward, coupon, member, and admin limits still shape how extensively they can use the platform.

Key features

Memberships and campaigns

Loga includes e-cards, e-coupons, rewards, referral rewards, offer campaigns, and multi-tier memberships. The mobile points tracking and QR collection options give customers more than a static membership card. The Free and Starter plans each allow one reward; Free includes one coupon and Starter three. Merchants planning several offers or membership levels need to look beyond the entry tiers.

Commerce and connections

The online store and booking extend Loga beyond loyalty, while analytics dashboards and chat add customer-management tools. Loga is optimized for LINE Official Account, where customers can use a merchant's membership card without downloading another app. Connections to POS, payment gateways, and delivery providers run through Loga API; its API page presents a Swagger UI, and the company describes API connections to POS and e-commerce systems. Businesses that need a bespoke branded app can also request iOS and Android apps with selected Loga features.

Pricing

Loga has a free tier and paid monthly or annual prices in THB. The annual amounts below are the stated billed-year prices; comparing them with monthly billing helps businesses judge the commitment against their expected membership growth.

Plan	Price	Limits and inclusions
Free	Free	100 members, 1 admin, 1 reward, 1 coupon
Starter	490.00 THB per month; ฿ 5,290 /year	1,000 members, 5 admins, 1 reward, 3 coupons
Silver	990.00 THB per month; ฿ 10,690 /year	3,000 members, 10 admins, 1 level, 5 rewards, 5 coupons
Pro-Gold	1590.00 THB per month; ฿ 17,170 /year	10,000 members, 20 admins, 3 levels, LINE integration, 3 hours of marketing support
Pro-Platinum	3290.00 THB per month; ฿ 36,000 /year	30,000 members, 50 admins, 10 levels, LINE integration, 6 hours of marketing support

Free is appropriate for a small pilot, but 100 members, one admin, and one reward and coupon leave little room for a growing program. Starter is the first step up for a small team: it raises capacity to 1,000 members and five admins and allows three coupons, though it still has only one reward. Silver fits a larger membership base and adds a level, five rewards, and five coupons, but its listed inclusions do not include LINE integration.

Pro-Gold is the first tier with LINE integration and suits a merchant that needs it along with up to 10,000 members, 20 admins, and three levels; it also includes three hours of marketing support. Pro-Platinum raises those ceilings to 30,000 members, 50 admins, and 10 levels, with six support hours, for a larger operation with more complex membership tiers. Member and points import are included from Starter upward. Member and transaction export are listed for Pro-Gold and Pro-Platinum, so businesses needing those exports should factor that tier boundary into their decision.

Platforms

Loga supports Android, iOS, and web, as well as API access. LINE membership access can spare customers a separate app download, while the branded-app option is aimed at businesses that want a customer-facing app carrying their own brand.

Who it's for

Loga is a strong fit for merchants that want points, coupons, memberships, and campaigns tied to commerce or booking, especially when LINE Official Account is part of their customer experience. Its member and admin ceilings give smaller businesses a clear entry point and larger teams room to scale. It is less compelling for a business that wants only a basic loyalty scheme or needs LINE integration at a lower tier: the broader commerce toolkit may be unnecessary, and LINE is included only with Pro-Gold and Pro-Platinum.

Pros and cons

Pro: Loyalty, online store, booking, analytics, and chat sit in one platform, useful for merchants coordinating customer programs with sales or services.
Pro: LINE membership access avoids requiring customers to download a separate app, and push promotions carry no extra charge.
Pro: The Free plan allows a small business to start without a subscription, while paid tiers expand member and admin capacity.
Con: Free is capped at 100 members, one admin, one reward, and one coupon, so even a modestly expanding program may need to upgrade.
Con: LINE integration and member and transaction export are confined to the two Pro plans, making those capabilities a significant tier consideration.

Alternatives

Restaurant Loyalty Software is a useful category to explore for a broader shortlist focused on restaurant loyalty.

Choose Loyalzoo instead if you want a paid loyalty option with a free trial and support across Android, iOS, macOS, web, and Windows; its GROW plan is 77.00 USD per month and includes points- or stamp-based loyalty, basic SMS, email and push marketing, and subscriptions and memberships.

ChefDesk is a paid, trial-based alternative whose Essentials, Enhanced, and Enterprise pricing is based on outlets and modules.

Consider Hospo Solutions if its website-focused plans better suit your needs: Hospo Builder is 100.00 GBP per month and Managed Website is 200.00 GBP per month.

Letstamp is another paid, trial-based loyalty option; its Platform plan is 32.00 USD per month with one branch, two campaigns, and a seven-day free period, with extra branches and campaigns priced separately.

Hang, PAR Engagement, and Como Sense are other paid alternatives to compare.

CardFree Loyalty uses custom pricing and charges only for the functionality a customer needs.

Verdict

Choose Loga if you want a membership and rewards program connected to commerce, booking, and customer tools, with LINE access and API connections as part of the broader offering. Its free tier makes it possible to begin small, and its Pro plans accommodate larger teams and membership bases. Look elsewhere if your needs are limited to a simple loyalty program, or if LINE integration and data export must fit a lower-cost tier.

	Fudi Rewards	Loga
Free plan	No	Yes
Paid from	MXN 599/mo	THB 490/mo
Platforms	Android, iOS, Web	Android, api, iOS, Web
Free plan	No	Yes
Points rewards	No	Yes
Location limit	1 locations
Membership programs		Yes
Offer campaigns		Yes
Referral rewards		Yes
Restaurant POS integrations		Yes

Fudi Rewards vs Loga

Fudi Rewards

Loga