Customizable Moto X launched for USD 199: specifications, availability, features

The Motorola Mobility’s first Smartphone to be developed entirely under Google’s ownership has been revealed at a press event. The mid-range Smartphone will go on sale in the US at the end of August or the beginning of September for a retail price of US $199.99 for the 16 GB version with a two-year contract with all major telecom operators. Latin America and Canada will also get the Smartphone at around the same time. Customization is available only for AT&T customers in the US.


Motorola noted on their website:

Your Moto X is truly yours, because you design it. Through our online studio, Moto Maker, you choose the colors, and decide on the details: front, back, accents, memory, wallpapers, even add a name or a short message. When you’re done, we assemble your Moto X right here in the USA and ship it to you for free in 4 days or less*

Here is the complete list of specifications:

  • 4.7 inch 720p HD AMOLED display
  • Motorola X8 mobile computing platform (1.7 GHz dual core Qualcomm Snapdragon CPU, Adreno 320 GPU, one natural language processor core and one contextual computing core)
  • 2 GB of RAM
  • 16 GB standard, 32 GB version available online, 2 years 50 GB Google Drive cloud storage
  • 10 MP clear pixel rear camera with LED flash and 1080p video @30fps
  • 2 MP 1080p HD front camera
  • Dual band Wi-Fi a/b/g/n/ac, Bluetooth 4.0 LE+EDR, USB 2.0, NFC, Miracast, GPS, GLONASS
  • Bands: GSM/GPRS/EDGE, UMTS/HSPA + up to 42 Mbps, CDMA/EVDO Rev A (CDMA model), 4G-LTE
  • 2200 mAh battery with mixed usage up to 24 hours, Nano-SIM (same as Apple iPhone 5)
  • Dimensions: 129.3×65.3×10.4mm and weight 130g
  • Android 4.2.2 Jelly Bean OS


Motorola says that it has even customized the Snapdragon SoC firmware to provide the best performance. The natural language processor core takes care of the audio, noise estimation and cancellation for executing the voice commands. The contextual computing core works with sensors, display and touch and acts as a primary processor when Smartphone is in standby to improve battery performance.

Motorola has included an improved stock Android experience. It is sad to see that even after Android 4.3 being officially revealed, the Google-supervised Smartphone still runs on Android 4.2.2 Jelly Bean OS. The phone uses an Active Matrix display to only light up the required number of pixels while displaying notifications. It also brings Touchless Control, Motorola Connect, Migrate, Quick Capture and Assist features which were also present in its latest Droids revealed a few days ago. Obviously, the carrier-locked versions will also get their own specific applications and features as well.

Selected carriers will also sell the 32 GB version for USD 249.99 with a two-year contract. The Smartphone which has been designed with the “user in mind” and assembled in the US will also be sold at USD 189.99 on Rogers in Canada with a two-year agreement. Moto X won’t be released out of US, but CEO Dennis Woodside revealed in an interview to CNET that a cheaper Moto X (sub-$200 price) and multiple other devices are also in the works for US pre-paid customers and select emerging markets across the globe.