In the current eCommerce landscape, customers demand a seamless and convenient shopping experience. What’s more, their expectations are constantly changing as new technological advancements arise. This is why it’s imperative for companies to implement digital business strategies that are flexible in such an everchanging market. Composable commerce can help redefine a company’s digital business strategies. Read on to learn more about this software model.
What Is Composable Commerce?
Composable commerce is a software architecture that consists of modular building blocks. These blocks can be merged to create various customized solutions. Essentially, it’s a component-based solution design approach that businesses can use to innovate, scale their tech stack and adapt to changes quickly and seamlessly. By leveraging various best-of-breed technologies, companies can build and run successful, tailored shopping experiences. They have the ability to mix and match various services and functionalities. This means they can keep up with their customers in today’s evolving environment and meet specific business needs.
This software model differs from the traditional monolithic platforms because it communicates through API. It’s also component-based, tech-agnostic and managed in the cloud. Businesses can benefit from implementing composable commerce in numerous ways. For instance, it offers unlimited flexibility and infinite scale. Moreover, it helps build long-lasting patron relationships and loyalty, as well as reduces operational costs. Composable commerce even drives profitability and keeps organizations ahead of their competitors.
How to Implement Composable Commerce
Companies can implement this component-based solution design approach by following several steps. It’s important to note that switching to composable commerce is a gradual process. First, organizations can define their business goals and objectives. What drives this transition? What are the expected outcomes? This can help them prioritize the right services and components.
Additionally, they should research and find the right platform that features a composable-friendly design and API-first approach. The components and services should align with their business goals. It’s also wise to hire skilled UX team members and developers who can build a uniform design.
Last, once they’ve transitioned to the composable commerce approach, it should be closely monitored. After all, technologies and components are constantly emerging and one’s infrastructure should be adaptable to change. What’s more, businesses should also make platform component upgrades.
Composable commerce helps businesses revolutionize their offerings and offers flexibility for the future. To learn more about this unique software model and its benefits, see the accompanying resource.
Infographic created by commercetools, a composable commerce platform company.