Appy Pie Real Estate Website Builder lets agents, brokers, investors, rental managers and other property businesses create websites without coding. The web platform supports MLS-ready listings, map search, lead forms, a mortgage calculator and custom domains. Its AI can draft descriptions from listing photos, create neighborhood guides from ZIP codes, write follow-up emails and translate listings into Spanish, Mandarin and Vietnamese. Named IDX sources include iHomefinder, IDX Broker, RealGeeks and Spark API, along with direct MLS RETS feeds; listings refresh every 15 minutes. Lead data can pass by webhook to listed CRM services or tools accepting a Zapier trigger. SEO features include RealEstateListing markup, listing URLs, canonical tags, sitemaps and OpenGraph cards. The free plan allows up to 25 manually added listings on an Appy Pie subdomain, using standard templates. MLS/IDX, unlimited listings and several advanced features require a paid plan. A free trial is available without a stated duration. Paid access is listed from $36/mo.
Who it is for
It is recommended for solo agents, small teams, FSBO sellers and rental managers. It may not suit 50+ agent franchises or users needing enterprise CRM at scale.
What is good
- AI drafts descriptions, guides and follow-up emails.
- Supports MLS-ready listings and map search.
- Listings refresh every 15 minutes.
- Lead forms connect to named CRM services.
- Provides schema markup and SEO controls.
What to know first
- Free plan is limited to 25 manual listings.
- Free sites use an Appy Pie subdomain.
- MLS/IDX and unlimited listings require paid access.
- Not recommended for 50+ agent franchises.
Verdict
The builder combines property listings, lead capture and AI writing tools in a no-code website platform. Check the free-tier limits and scale caveats against your needs before choosing a plan.
Appy Pie Real Estate Website Builder plans and pricing
All plansCompared on property management website builder software
- Free plan
- Yes
- Paid from
- $36/mo
- Online applications
- Yes
- Availability display
- Yes
- Resident resources
- Yes
- Template flexibility
- advanced




