Cass is an AI mental-health assistant that provides wellness chatbot support through SMS and Facebook Messenger. Users can reach it without downloading an app or creating an account. Its coaching includes personalized conversations, recommendations, resources, surveys, self-guided exercises, follow-ups, goal setting, and referrals. Cass can administer assessments such as GAD-7 and PHQ-9; its knowledge engine covers 800 topics and more than 3 million variations. It is available in seven languages, including English and Spanish, and can connect users on demand to 5,000 coaches across all 50 states. Cass flags crisis situations, verifies severity, and engages a crisis professional within 20 seconds, but states that it is not a crisis-response service or a replacement for professional therapy. Cass says it is HIPAA-compliant and SOC 2 certified; HIPAA coverage applies on its network, not to SMS, Facebook Messenger, or WhatsApp communications except Signal. A free plan is listed, alongside 0.05 USD per year per employee at scale and 5.00 USD per month per active user.
Who it is for
Cass may suit individuals seeking text-based wellness coaching, as well as health plans, providers, employers, and communities. It is not a replacement for professional therapy or a crisis-response service.
What is good
- Access by SMS requires no app or account.
- Offers guided exercises and self-assessments.
- Available in seven languages.
- Can connect users with a coach on demand.
- Free plan is listed.
What to know first
- Not a crisis-response service.
- Not a replacement for professional therapy.
- HIPAA coverage excludes SMS and Messenger communications, except Signal.
Verdict
Cass offers low-friction chatbot coaching with self-assessments, exercises, and access to coaches. Keep its therapy and crisis-service limitations in mind, and note that HIPAA coverage depends on the communication channel.
Cass plans and pricing
All plansCompared on AI mental health chatbots
- Free plan
- Yes
- Guided exercises
- Yes
- Behavioral coaching
- Yes
- Human escalation
- Yes
- Crisis resources
- Yes
- Access platforms
- Web
- Conversation memory
- Yes



