Fastly Image Optimizer
Fastly Image Optimizer automates image processing and delivery for image-heavy sites and apps. It can resize, crop or trim, adjust quality and orientation, convert formats, cache, and deliver images on demand at the edge. Transformations are generated from request parameters in real time, so teams do not need to prepare and store multiple image variants in advance. Optimized images are cached for reuse on later requests. Supported formats include WebP, AVIF, JPEG, and PNG, with developers setting resizing, quality, format, and cropping through query parameters and configuration. The service can work with existing asset pipelines and CMS platforms while teams keep their current image sources. It can be enabled through the Fastly control panel or API; Compute SDK access is available through a beta program. A free plan covers 100,000 image requests per month. Paid rates are billed per 10,000 requests, with listed tiers from 0.50 USD per month for 100,000–10 million requests to 0.01 USD per month beyond 5 billion. Every request sent to Image Optimizer, including through the SDK, counts as billable.
Who it is for
It suits developers and teams delivering images through image-heavy sites or apps, especially those using existing asset pipelines or CMS platforms. The billed-request rule is relevant when estimating usage.
What is good
- Transforms images at the edge in real time.
- Supports WebP, AVIF, JPEG, and PNG.
- Caches optimized images for reuse.
- Can integrate with existing asset pipelines and CMS platforms.
- Free plan covers 100,000 image requests per month.
What to know first
- Every request sent to the service counts as billable.
- Compute SDK access is available through a beta program.
- Pricing is billed per 10,000 requests by volume tier.
Verdict
Fastly Image Optimizer generates and caches image variants on demand, with controls for format and dimensions. Teams should account for every request as billable and review the request-volume tiers for their usage.
Fastly Image Optimizer plans and pricing
All plansCompared on image compression software
- Free plan
- Yes
- Paid from
- $1,500/mo
- Image optimization
- Yes
- Origin shield
- Yes



