Best Email Marketing Software in 2026
Updated
In short: AWeber is ranked #1 of 189 as of 9 October 2026, ahead of Zoho Campaigns and DirectIQ. The best-ranked option with a free plan is Zoho Campaigns. The lowest first paid tier on this page is AWeber at $4.99/mo.
Planning email campaigns involves choices about audiences, follow-up, and the amount you can send. Compare audience segmentation and email automation with A/B testing, landing pages, and native integrations to assess campaign capabilities. Monthly send and subscriber limits can help you gauge scale, while free-plan availability and paid-from prices provide cost context. AWeber, DirectIQ, and Twilio Segment are among the entries to consider against these criteria. Think about how you intend to organize subscribers and run campaigns, then compare the relevant features and limits for your needs.
189 email marketing software ranked on what their makers publish — plans and prices, free tiers, platforms and the facts on their own pages.
Email Marketing Software, ranked on how quickly a newcomer can get going. 25 of the 25 on this page can be tried for free.
- 1 AWeberPaid from $4.99/mo
- Free to practise on: yes
- Free trial: yes
- Well documented: yes
- Runs where you work: not on record
- 2 Zoho CampaignsFree plan
- Free to practise on: yes
- Free trial: yes
- Well documented: yes
- Runs where you work: yes
- 3 DirectIQPaid from $19/mo
- Free to practise on: yes
- Free trial: yes
- Well documented: yes
- Runs where you work: not on record
- 4 Twilio SegmentPaid from $120/mo
- Free to practise on: yes
- Free trial: yes
- Well documented: yes
- Runs where you work: yes
- 5 MailmunchFree plan
- Free to practise on: yes
- Free trial: yes
- Well documented: yes
- Runs where you work: not on record
- 6 ReachMailPaid from $8/mo
- Free to practise on: yes
- Free trial: yes
- Well documented: yes
- Runs where you work: not on record
- 7 Twilio SendGridPaid from $19.95/mo
- Free to practise on: yes
- Free trial: yes
- Well documented: yes
- Runs where you work: not on record
- 8 GetResponsePaid from $1915.58/mo
- Free to practise on: not on record
- Free trial: yes
- Well documented: yes
- Runs where you work: yes
- 9 FirepushPaid from $13/mo
- Free to practise on: yes
- Free trial: not on record
- Well documented: yes
- Runs where you work: yes
- 10 MailjetPaid from $9/mo
- Free to practise on: yes
- Free trial: not on record
- Well documented: yes
- Runs where you work: not on record
- 11 MailchimpFree plan
- Free to practise on: yes
- Free trial: not on record
- Well documented: yes
- Runs where you work: yes
- 12 Direct MailFree plan
- Free to practise on: yes
- Free trial: not on record
- Well documented: yes
- Runs where you work: not on record
- 13 KlaviyoFree plan
- Free to practise on: yes
- Free trial: not on record
- Well documented: yes
- Runs where you work: not on record
- 14 listmonkFree plan
- Free to practise on: yes
- Free trial: not on record
- Well documented: yes
- Runs where you work: yes
- 15 LoopsPaid from $49/mo
- Free to practise on: yes
- Free trial: not on record
- Well documented: yes
- Runs where you work: not on record
- 16 MailerLitePaid from $12/mo
- Free to practise on: yes
- Free trial: not on record
- Well documented: yes
- Runs where you work: not on record
- 17 PushOwlPaid from $19/mo
- Free to practise on: yes
- Free trial: not on record
- Well documented: yes
- Runs where you work: not on record
- 18 SenderPaid from $6.30/mo
- Free to practise on: yes
- Free trial: not on record
- Well documented: yes
- Runs where you work: not on record
- 19 SendPulsePaid from $9.60/mo
- Free to practise on: yes
- Free trial: not on record
- Well documented: yes
- Runs where you work: yes
- 20 ActiveCampaign
- Free to practise on: not on record
- Free trial: yes
- Well documented: yes
- Runs where you work: yes
- 21 arrobaMailPaid from ARS 5,290/mo
- Free to practise on: yes
- Free trial: not on record
- Well documented: yes
- Runs where you work: not on record
- 22 ArtmailPaid from $9/mo
- Free to practise on: yes
- Free trial: not on record
- Well documented: yes
- Runs where you work: not on record
- 23 BlazonPaid from ZAR 285/mo
- Free to practise on: yes
- Free trial: not on record
- Well documented: yes
- Runs where you work: not on record
- 24 Brevo ConversationsPaid from $15/mo
- Free to practise on: yes
- Free trial: not on record
- Well documented: yes
- Runs where you work: yes
- 25 EngageBayPaid from $11.04/mo
- Free to practise on: yes
- Free trial: not on record
- Well documented: yes
- Runs where you work: not on record
Compare all 25 in a table
| # | Platform | Score | Free plan | From | Free plan | Paid from | Subscriber limit | Monthly send limit |
|---|---|---|---|---|---|---|---|---|
| 1 | AWeber | 7.7 | Free plan | $4.99/mo | Yes | 12.49 /mo | 500 contacts | 5,000 emails/mo |
| 2 | Zoho Campaigns | 7.7 | Free plan | Free | Yes | — | 500 contacts | — |
| 3 | DirectIQ | 7.6 | Free plan | $19/mo | Yes | 19 /mo | 3,000 contacts | 18,000 emails/mo |
| 4 | Twilio Segment | 7.6 | Free plan | $120/mo | No | 19.95 /mo | — | 50,000 emails/mo |
| 5 | Mailmunch | 7.5 | Free plan | — | Yes | — | — | — |
| 6 | ReachMail | 7.5 | Free plan | $8/mo | Yes | 8 /mo | — | — |
| 7 | Twilio SendGrid | 7.5 | Free plan | $19.95/mo | No | 19.95 /mo | — | — |
| 8 | GetResponse | 7.3 | No | $1915.58/mo | Yes | 15.58 /mo | 1,000 contacts | — |
| 9 | Firepush | 7.2 | Free plan | $13/mo | Yes | 13 /mo | — | — |
| 10 | Mailjet | 7.2 | Free plan | $9/mo | Yes | — | 2,000 contacts | 8,000 emails/mo |
| 11 | Mailchimp | 7.1 | Free plan | Free | Yes | — | 500 contacts | 5,000 emails/mo |
| 12 | Direct Mail | 7.0 | Free plan | Free | Yes | — | 500 contacts | — |
| 13 | Klaviyo | 7.0 | Free plan | Free | Yes | — | — | 15,000 emails/mo |
| 14 | listmonk | 7.0 | Free plan | Free | Yes | — | — | — |
| 15 | Loops | 7.0 | Free plan | $49/mo | Yes | 49 /mo | 5,000 contacts | — |
| 16 | MailerLite | 7.0 | Free plan | $12/mo | Yes | 12 /mo | 500 contacts | 5,000 emails/mo |
| 17 | PushOwl | 7.0 | Free plan | $19/mo | Yes | 19 /mo | — | 5,000 emails/mo |
| 18 | Sender | 7.0 | Free plan | $6.30/mo | Yes | — | 500 contacts | 6,000 emails/mo |
| 19 | SendPulse | 7.0 | Free plan | $9.60/mo | Yes | 9.6 /mo | 500 contacts | — |
| 20 | ActiveCampaign | 6.9 | No | — | No | — | — | — |
| 21 | arrobaMail | 6.9 | Free plan | ARS 5,290/mo | Yes | — | 10,000 contacts | 2,000 emails/mo |
| 22 | Artmail | 6.9 | Free plan | $9/mo | Yes | 9 /mo | — | 10,000 emails/mo |
| 23 | Blazon | 6.9 | Free plan | ZAR 285/mo | Yes | — | 2,500 contacts | — |
| 24 | Brevo Conversations | 6.9 | Free plan | $15/mo | Yes | 9 /mo | — | 5,000 emails/mo |
| 25 | EngageBay | 6.9 | Free plan | $11.04/mo | Yes | — | — | — |
Is your platform on this list?
Numbered spots on this list can be sponsored, and a sponsored row is labelled as paid.
Questions about this list
Which email marketing software is ranked first on The Geeks Club?
AWeber is ranked #1 of 189 with a score of 7.7. Zoho Campaigns is second and DirectIQ third.
How many of these have a free plan?
23 of the 25 on this page publish a free plan on their own pricing pages.
Which is the cheapest paid option?
On this page, AWeber has the lowest first paid tier we found: $4.99/mo.
How is this list ranked?
Ranked on how quickly a newcomer can get going: documentation depth, a free tier or trial, and the platforms it runs on.