Best Real Estate CRM Software in 2026

Real estate CRM software helps teams keep incoming leads, follow-up and property opportunities organized. Compare entries on lead import and routing, automated follow-up and property matching, then consider email marketing, mobile app availability and whether a website is included. Free-plan availability and the paid-from price offer additional ways to weigh access and cost. Sell.Do, Propwise and Realatic are at the top of the ranked order, with LeadPixie and AIRE among the following entries. Think about where your team needs the most support in its lead-to-property process, and use the shared criteria to compare which products align with that work.

249ranked
10free plans on this page
$15/molowest paid tier
11 Oct 2026last checked

Real Estate CRM Software, ranked on how quickly a newcomer can get going.15 of 15 products with recorded free access can be tried for free.

  1. 1 PropwisePaid from AED 27.77/mo
    • Free to practise on: yes
    • Free trial: yes
    • Well documented: yes
    • Runs where you work: yes
    9.0easy start
  2. 2 eesyPaid from €295/mo
    • Free to practise on: yes
    • Free trial: yes
    • Well documented: yes
    • Runs where you work: no
    8.8easy start
  3. 3 REALMPaid from $15/mo
    • Free to practise on: no
    • Free trial: yes
    • Well documented: yes
    • Runs where you work: no
    8.4easy start
  4. 4 LeadPixieFree plan
    • Free to practise on: yes
    • Well documented: yes
    • Runs where you work: yes
    8.4easy start
  5. 5 RealaticPaid from ₹499/mo
    • Free to practise on: yes
    • Well documented: yes
    • Runs where you work: no
    8.3easy start
  6. 6 Follow Up BossPaid from $58/mo
    • Free to practise on: no
    • Free trial: yes
    • Well documented: yes
    • Runs where you work: no
    8.2easy start
  7. 7 Magellan CRMPaid from $19.99/mo
    • Free to practise on: no
    • Free trial: yes
    • Well documented: yes
    • Runs where you work: yes
    8.1easy start
  8. 8 ZakeliPaid from ₹499/mo
    • Free to practise on: yes
    • Free trial: yes
    • Well documented: yes
    • Runs where you work: yes
    8.1easy start
  9. 9 Sell.Do
    • Well documented: yes
    • Runs where you work: yes
    8.0easy start
  10. 10 Inmovilla
    • Free to practise on: no
    • Free trial: yes
    • Well documented: yes
    • Runs where you work: yes
    7.9easy start
  11. 11 CREBuilderPaid from $38/mo
    • Free to practise on: yes
    • Well documented: yes
    • Runs where you work: no
    7.9easy start
  12. 12 PropertybasePaid from $89/mo
    • Well documented: yes
    • Runs where you work: yes
    7.8easy start
  13. 13 Housing Market CRMPaid from $29/mo
    • Free to practise on: yes
    • Free trial: no
    • Well documented: yes
    • Runs where you work: no
    7.8easy start
  14. 14 VernaPaid from $39/mo
    • Free to practise on: yes
    • Well documented: yes
    • Runs where you work: no
    7.8easy start
  15. 15 Street.co.uk
    • Well documented: yes
    • Runs where you work: yes
    7.7easy start
  16. 16 CloseDailyPaid from $49/mo
    • Free to practise on: no
    • Free trial: yes
    • Well documented: yes
    • Runs where you work: yes
    7.7easy start
  17. 17 EstateSarathiPaid from ₹299/mo
    • Free to practise on: yes
    • Well documented: yes
    • Runs where you work: no
    7.7easy start
  18. 18 ClozePaid from $17/mo
    • Free to practise on: yes
    • Free trial: yes
    • Well documented: yes
    • Runs where you work: yes
    7.7easy start
  19. 19 MakanifyPaid from ₹500/mo
    • Free to practise on: no
    • Well documented: yes
    • Runs where you work: yes
    7.6easy start
  20. 20 DaeBuild
    • Well documented: no
    • Runs where you work: yes
    7.6easy start
  21. 21 CINC
    • Free to practise on: no
    • Well documented: yes
    • Runs where you work: yes
    7.6easy start
  22. 22 Lofty
    • Well documented: yes
    • Runs where you work: yes
    7.6easy start
  23. 23 Brivity
    • Well documented: yes
    • Runs where you work: yes
    7.6easy start
  24. 24 Rechat
    • Well documented: yes
    • Runs where you work: yes
    7.6easy start
  25. 25 Leadrat
    • Well documented: yes
    • Runs where you work: yes
    7.6easy start
Compare all 25 in a table
#PlatformScoreFree planFromFree planPaid fromAutomated follow-upLead routing
1Propwise9.0Free planAED 27.77/moYesYesYes
2eesy8.8Free plan€295/moYesYesYes
3REALM8.4No$15/moNo$15/user/moYesYes
4LeadPixie8.4Free planFreeYesYesYes
5Realatic8.3Free plan₹499/moYesYesYes
6Follow Up Boss8.2No$58/moNo$58/user/moYesYes
7Magellan CRM8.1No$19.99/moNo$28/user/moYesYes
8Zakeli8.1Free plan₹499/moYesYesYes
9Sell.Do8.0YesYes
10Inmovilla7.9NoNoYesYes
11CREBuilder7.9Free plan$38/moYes$69/user/moYesYes
12Propertybase7.8$89/mo$89/user/moYesYes
13Housing Market CRM7.8Free plan$29/moYes$29/user/moYesYes
14Verna7.8Free plan$39/moYes$39/user/moYesYes
15Street.co.uk7.7YesYes
16CloseDaily7.7No$49/moNoYesYes
17EstateSarathi7.7Free plan₹299/moYes$999/user/moYesYes
18Cloze7.7Free plan$17/moYes
19Makanify7.6No₹500/moNoYesYes
20DaeBuild7.6YesYes
21CINC7.6NoNoYesYes
22Lofty7.6NoYesYes
23Brivity7.6NoYesYes
24Rechat7.6YesYes
25Leadrat7.6NoYesYes

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