Accoil
Accoil is a B2B engagement analytics platform that turns product usage into signals for customer success, sales, and product teams. It assigns accounts and users continuously refreshed scores from 0 to 100 based on behaviors a team configures, then groups them into dynamic segments that change as usage changes. Teams can set separate activation milestones for trials, new users, and paying customers to follow value and spot drop-off. Automations can react to score changes, segment transitions, and activation signals by sending Slack alerts, updating CRMs, syncing audiences, or triggering webhooks. Accoil accepts event data from Segment, PostHog, Amplitude, RudderStack, its HTTP API, and 25+ other sources. Scores and segments can also be delivered through REST API and webhooks as structured context for AI agents and custom tools. It runs on web and API. A free plan and free trial are available; paid plans start at $50/mo. Pricing is based on Monthly Active Accounts, with no event limits.
Who it is for
Accoil suits B2B teams that want account-level engagement scoring, behavior-based segments, and activation tracking. It may also fit teams that use CRM or messaging automations, or provide engagement context to AI tools.
What is good
- Continuously updated 0–100 scores for accounts and users
- Dynamic segments adjust as product usage changes
- Activation milestones can differ by customer stage
- Automations can trigger CRM, Slack, audience, or webhook actions
- Pricing states there are no event limits
What to know first
- Microsoft Teams and Mixpanel are marked coming soon
- Pricing is based on Monthly Active Accounts
Verdict
Accoil combines configurable engagement scoring, segmentation, and activation signals with automation and integrations. Its free plan and trial offer a way to start, while paid plans begin at $50/mo.
Accoil plans and pricing
All plansCompared on product-led sales software
- Free plan
- Yes
- Paid from
- $50/mo
- Signal sources
- Segment, PostHog, Amplitude, RudderStack, HTTP API
- Account scoring
- Yes
- Workflow builder
- basic
- CRM integrations
- HubSpot, Salesforce, Attio, Pipedrive




