Trailspark

Trailspark is ranked #2 of 24 in ideal customer profile software on The Geeks Club. It runs on API, Web. There is a free plan. Paid plans start at $250/mo.

Trailspark plans and pricing

All plans

Free Free $0/mo 25 accounts evaluated / month · 5,000 signals / mo trailspark.ai · 2 Oct 2026

Starter $250/mo $250/mo (introductory rate; List $500/mo) 150 accounts evaluated / month · 150,000 signals / mo · $3 / mo per account over cap trailspark.ai · 2 Oct 2026

Growth $1,125/mo $1,125/mo (introductory rate; List $2,250/mo) 1,500 accounts evaluated / month · 1.5M signals / mo · $2 / mo per account over cap trailspark.ai · 2 Oct 2026

Pro $2,500/mo $2,500/mo (introductory rate; List $5,000/mo) 3,000 accounts evaluated / month · 3M signals / mo · $1.50 / mo per account over cap trailspark.ai · 2 Oct 2026

Enterprise Not published Custom pricing More than 3,000 accounts a month · hands-on onboarding trailspark.ai · 2 Oct 2026

Compared on ideal customer profile software

Free plan: Yes
Paid from: $500/mo
Account matching: Yes
Firmographic filters: Yes
Intent signals: Yes
Scoring method: ai-assisted
CRM sync: Yes

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Trailspark

Purpose: Trailspark evaluates B2B product-led growth accounts using product, marketing, CRM, warehouse, and web activity, then returns the result to connected tools.
Scoring: It combines product usage, demand generation signals, and ideal customer profile fit, and provides plain-language reasoning with scores.
Buying groups: Buying Group Intelligence identifies engaged, latent, and missing buying roles within an account.
Evaluation motions: The platform evaluates acquisition, expansion, and renewal motions.
CRM integrations: Trailspark supports two-way CRM sync with HubSpot and Salesforce and writes scores and reasoning back to CRM fields.
Other integrations: The integrations page names Segment, RudderStack, Marketo, Qualified, Zapier, and webhook-compatible tools; the lead-scoring page also describes BigQuery, Slack, Clay, and Reo.dev.
Signal ingestion: A webhook endpoint accepts behavioral events from any source that can send data over HTTP.
Pricing limit: Each unique account counts once per billing month regardless of re-evaluations, and signal counts are ingestion capacity rather than a per-signal charge.
Privacy: Trailspark says direct contact identifiers such as names, emails, and phone numbers are not sent to its AI sub-processor; configured signal content is passed through as supplied.
Compliance: Trailspark says it is not yet SOC 2 attested; its controls are designed and operated against SOC 2 Trust Services Criteria, and formal attestation is on its roadmap.
Security: The security page describes TLS 1.2 or higher, AES-256-GCM encryption for sensitive fields, and logically isolated customer tenants.
Support and onboarding: Hands-on onboarding is available on Pro and custom agreements, and the company offers help connecting systems and defining initial ICPs.
Audience: Trailspark describes the product as built for RevOps, Marketing Ops, and Growth teams at B2B PLG companies.
Price from: $250/mo

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Where it ranks on The Geeks Club

Best Ideal Customer Profile Software in 2026#2 of 24
Best Product-Led Sales Software in 2026#5 of 14

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Sources

trailspark.ai· checked 2 Oct 2026
trailspark.ai/ai-lead-scoring· checked 2 Oct 2026
trailspark.ai/buying-group-intelligence· checked 2 Oct 2026
trailspark.ai/pricing· checked 2 Oct 2026
trailspark.ai/integrations· checked 2 Oct 2026
trailspark.ai/security· checked 2 Oct 2026