Airlist is a web-based guest CRM for independent podcast hosts who manage a show without a full staff. It brings outreach, scheduling, follow-ups, and re-invites together, with a drag-and-drop pipeline that runs from guest ideas and research through pitching, recording, editing, and publishing. Its AI sourcing can generate ranked potential guests with contact details, recent media appearances, and pitch angles based on a show's niche. A pitch generator drafts personalized cold emails with subject-line A/B variants. Automated drip campaigns send a nudge after five days and a break-up email after twelve, pausing when a guest replies. Guests can use a public booking page to choose a recording time, answer preparation questions, and receive confirmations. Listed integrations include Riverside, Zencastr, SquadCast, Google Calendar, Notion, Slack, Canva, Airtable, Zapier, Twitter, LinkedIn, and Gmail, plus 2,000 or more through Zapier and Make.com. The free plan is billed forever at no cost. Its plan details list up to 15 guests, while the pricing page also describes a free limit of 25 active guests. Every account starts with a 14-day Pro trial. Pro costs 19.99 USD per month, billed monthly.
Who it is for
Airlist suits independent podcast hosts who need to organize guest outreach, bookings, follow-ups, and re-invitations in one workspace. It is designed for hosts running a show without a full staff.
What is good
- Pipeline covers guest research through publishing and re-invites.
- AI sourcing provides prospects and personalized pitch angles.
- Follow-ups pause automatically when a guest replies.
- Booking page gathers recording times and preparation answers.
- Guest lists and episode trackers can be exported to CSV.
What to know first
- The free plan's guest limit is described as both 15 and 25.
- Free plan includes up to 15 guests in its plan details.
- Pro costs 19.99 USD per month, billed monthly.
Verdict
Airlist combines a guest pipeline with sourcing, outreach automation, and booking tools for independent shows. Its free guest limit is stated differently across the listed details, so check the current plan terms before relying on a particular limit.
Airlist plans and pricing
All plansCompared on podcast guest booking software
- Free plan
- Yes
- Guest matching
- Yes
- Guest scheduling
- Yes
- Guest relationship tools
- Yes
- Custom intake forms
- Yes
