Bluebird Route

Bluebird Route is ranked #13 of 35 in lead routing software on The Geeks Club. It runs on Android, API, iOS, Web. There is no free plan. Paid plans start at $499.58/mo.

Bluebird Route plans and pricing

All plans

Base (Monthly) $600/mo Annual contract; starting at $600 per month 100 seat licenses · up to 100 leads per month bluebird.one · 29 Sept 2026

Base (Annual) $5,995/yr Annual contract; starting at $5,995 per year 100 seat licenses · up to 1,200 leads per year · save 16% bluebird.one · 29 Sept 2026

Custom Not published Custom quote For high lead volumes or more seats bluebird.one · 29 Sept 2026

Compared on lead routing software

Free plan: No
Paid from: $600/mo
Routing rules: Yes
Territory routing: Yes
Round-robin assignment: Yes
Lead qualification: Yes
Workflow automation: Yes
Webhook support: Yes

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Bluebird Route

Purpose: Bluebird Route evaluates incoming opportunities against business logic and routes them to suitable sellers in external sales networks.
Intended users: It is built for companies selling through contractors, dealers, agents, installers, resellers, and channel partners.
Routing factors: Its routing engine can consider territory, expertise, certifications, availability, response history, win rates, lead value, intent, team rules, tags, priorities, and pricing logic.
Routing models: Supported models include round robin, fastest finger, territory, performance, skills-based, and smart routing.
Ongoing optimization: The product says it learns from acceptance behavior, response times, follow-up consistency, conversion performance, capacity trends, and team engagement.
Enterprise features: The product lists millions of routing decisions, deep CRM integrations, custom APIs and webhooks, audit trails, compliance logging, team hierarchies, regional rules, and real-time reporting and attribution.
Integrations: Bluebird’s product page shows Zapier, Pipedrive, Oracle, and Power BI integration logos and describes CRM and reporting-system connections.
No-install workflow: Bluebird says external sales reps can receive and update lead assignments through SMS and email without logging into a platform or installing software.
Scale and lead volume: The Base plan includes 100 seat licenses and up to 100 leads per month with monthly billing, or up to 1,200 leads per year with annual billing.
Security: Bluebird’s GDPR page says remote system and data access uses SSL-encrypted connections and users have access only to data needed for their roles.
Support: The maker lists support hours as Monday to Friday, 9:00am–5:00pm EST, and provides a help center and support ticket option.
Company history: Bluebird says it began as Lead Assign in 2014 and rebranded to Bluebird in 2024.
Founded: 2014
Headquarters: Meaford, Ontario, Canada; administration office in Toronto, Ontario, Canada
Price from: $499.58/mo

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Where it ranks on The Geeks Club

Best Lead Routing Software in 2026#13 of 35

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Sources

bluebird.one/product/bluebird-route/· checked 29 Sept 2026
bluebird.one/product/· checked 29 Sept 2026
bluebird.one/pricing/· checked 29 Sept 2026
bluebird.one/gdpr-compliance/· checked 29 Sept 2026
bluebird.one/about-bluebird/· checked 29 Sept 2026